Sunday, November 15, 2015

Louis Vuitton City Guides App

Photo courtesy of Louis Vuitton.




As we continue to move into the digital world, print publications must find a way to adapt and accommodate its audience's preference. Louis Vuitton's luxe city guides are now being offered in a mobile App accessible to iPhone and iPad users.
The fashion house's publication boast 25 city guides, including this month's newest cities: Chicago, Rome, Prague and Bangkok. Standout features include a 24 hour city guide, local host curations, and movie/book/music suggestions to prep you for your trip. The app works offline, allowing you to access its maps and content even when you can't find a wifi zone. The guides are currently available in both English and French.

The French fashion house has launched a video to celebrate the App launch, highlighting its features and how to use them. The Louis Vuitton City Guide App is free and available to download here. Louis Vuitton is offering a  complimentary Paris guidebook download, now until December 31st, 2015. From there, you can make an in app purchase for other guidebooks, priced $9.99/€9.99 each. Looking for the best Dim Sum in Hong Kong? Want to know more about Italian Cinema? Check out these short city specific videos, sampling some of the city guides. For more information, including the full list of cities and their featured guests, check out this Louis Vuitton PDF.

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